Our Clients:

Field Level Media - Professional sports content solutions | FLM

Oct 22, 2024 1:07 pm

Dale Earnhardt Jr. to drive iconic No. 8 paint scheme in limited series

earnhardt budweiser

Dale Earnhardt Jr. is getting back behind the wheel of the No. 8 Chevrolet with the iconic Budweiser paint scheme.

The NASCAR Hall of Famer plans to compete in a limited series of late model stock car races in 2024 and 2025, starting next month.

JR Motorsports announced Tuesday that Earnhardt’s Nov. 23 entry in the South Carolina 400 at Florence Motor Speedway will mark the “Bud King of Beers” paint scheme’s first time on the track in 17 years.

“It is an incredible opportunity for me to be able to reunite with Budweiser, and the No. 8,” Earnhardt, 50, said of the ride he made famous from 1999-2007. “Budweiser and I had some great memories with that iconic scheme and number. We’ve always supported each other over the years. It’s going to be really special for me to be able to represent that brand on the racetrack again.”

Earnhardt won 26 races in the NASCAR Cup Series, including the Daytona 500 in 2004 and 2014. He was voted NASCAR’s Most Popular Driver for 15 straight years from 2003 to 2017, his final season of full-time competition.

“There are names that when mentioned, draw on the significance of their place in American history. Among them, Budweiser, and Earnhardt,” said Matt Davis, vice president of partnerships at Anheuser-Busch. “This return to the racetrack alongside Dale with the Bud King of Beers paint scheme is another chapter in Anheuser-Busch’s long and storied sports history.”

–Field Level Media

You may also like

Shane van Gisbergen
May 10, 2026 6:16 pm

Shane van Gisbergen pulls off comeback win at Watkins Glen

NASCAR’s road-racing superstar put on a comeback for the ages on Sunday afternoon. After a pit stop with 24 laps to go at Watkins Glen International, Trackhouse Racing’s Shane van…

christian lundgaard
May 9, 2026 11:05 pm

Christian Lundgaard wins first race since 2023 at Sonsio Grand Prix

Christian Lundgaard snapped a 47-race winless drought and secured his first IndyCar win in nearly three years with a victory in the Sonsio Grand Prix at the Indianapolis Motor Speedway…

Shane van Gisbergen
May 9, 2026 4:19 pm

Shane van Gisbergen starts Watkins Glen defense with pole-winning run

WATKINS GLEN, N.Y.–The Bus Stop chicane at Watkins Glen International is designed to slow drivers down. In Saturday’s NASCAR Cup Series qualifying session, however, it was the section of the…

More Auto Racing News

Shane van Gisbergen
May 10, 2026 6:16 pm

Shane van Gisbergen pulls off comeback win at Watkins Glen

NASCAR’s road-racing superstar put on a comeback for the ages on Sunday afternoon. After a pit stop with 24 laps to go at Watkins Glen International, Trackhouse Racing’s Shane van…

christian lundgaard
May 9, 2026 11:05 pm

Christian Lundgaard wins first race since 2023 at Sonsio Grand Prix

Shane van Gisbergen
May 9, 2026 4:19 pm

Shane van Gisbergen starts Watkins Glen defense with pole-winning run

Shane van Gisbergen
May 8, 2026 6:15 pm

Shane van Gisbergen angling for 7th road-course title at Watkins Glen

Chris Gabehart
May 6, 2026 10:04 pm

Report: Joe Gibbs Racing lawsuit vs. Spire, Chris Gabehart gets trial date

Read all
fb-post
advertisment
title-icon

Upcoming events

See all odds