Our Clients:

Field Level Media - Professional sports content solutions | FLM

Oct 22, 2024 1:07 pm

Dale Earnhardt Jr. to drive iconic No. 8 paint scheme in limited series

earnhardt budweiser

Dale Earnhardt Jr. is getting back behind the wheel of the No. 8 Chevrolet with the iconic Budweiser paint scheme.

The NASCAR Hall of Famer plans to compete in a limited series of late model stock car races in 2024 and 2025, starting next month.

JR Motorsports announced Tuesday that Earnhardt’s Nov. 23 entry in the South Carolina 400 at Florence Motor Speedway will mark the “Bud King of Beers” paint scheme’s first time on the track in 17 years.

“It is an incredible opportunity for me to be able to reunite with Budweiser, and the No. 8,” Earnhardt, 50, said of the ride he made famous from 1999-2007. “Budweiser and I had some great memories with that iconic scheme and number. We’ve always supported each other over the years. It’s going to be really special for me to be able to represent that brand on the racetrack again.”

Earnhardt won 26 races in the NASCAR Cup Series, including the Daytona 500 in 2004 and 2014. He was voted NASCAR’s Most Popular Driver for 15 straight years from 2003 to 2017, his final season of full-time competition.

“There are names that when mentioned, draw on the significance of their place in American history. Among them, Budweiser, and Earnhardt,” said Matt Davis, vice president of partnerships at Anheuser-Busch. “This return to the racetrack alongside Dale with the Bud King of Beers paint scheme is another chapter in Anheuser-Busch’s long and storied sports history.”

–Field Level Media

You may also like

Michael Jordan 23XI
Nov 4, 2025 11:36 pm

Michael Jordan’s 23XI, Front Row score legal win in NASCAR lawsuit

Michael Jordan’s 23XI Racing and Front Row Motorsports notched a major win in their antitrust fight with NASCAR on Tuesday, tightening the case’s scope and turning up the pressure for…

kyle kirkwood
Nov 3, 2025 12:30 pm

Andretti signs Kyle Kirkwood to multi-year extension

Andretti Global announced a multi-year extension Monday with NTT IndyCar Series driver Kyle Kirkwood, through “2026 and beyond.” Specific length of the contract was not revealed by Andretti Global. Kirkwood,…

kyle larson
Nov 2, 2025 7:20 pm

Kyle Larson claims second Cup Series title; Ryan Blaney wins season finale

Ryan Blaney won a two-lap overtime shootout to take the final NASCAR checkers Sunday at Phoenix Raceway, and Kyle Larson held off Denny Hamlin to score the 2025 NASCAR Cup…

More Auto Racing News

Michael Jordan 23XI
Nov 4, 2025 11:36 pm

Michael Jordan’s 23XI, Front Row score legal win in NASCAR lawsuit

Michael Jordan’s 23XI Racing and Front Row Motorsports notched a major win in their antitrust fight with NASCAR on Tuesday, tightening the case’s scope and turning up the pressure for…

kyle kirkwood
Nov 3, 2025 12:30 pm

Andretti signs Kyle Kirkwood to multi-year extension

kyle larson
Nov 2, 2025 7:20 pm

Kyle Larson claims second Cup Series title; Ryan Blaney wins season finale

Denny Hamlin
Oct 31, 2025 2:22 pm

Denny Hamlin eyes elusive first Cup Series title at Phoenix

denny hamlin
Oct 30, 2025 6:14 pm

Analysis: How the Championship 4 stack up based on Phoenix records

Read all
fb-post
advertisment
title-icon

Upcoming events

See all odds
[gs-fb-comments]